Many restaurants use forms of automation in a bid to increase efficiency, save money, and improve customer service. And as new technologies begin to emerge, with opportunities such as self-ordering kiosks, mobile apps, and other advanced tools, the reliance on automation is likely to increase. If saving money, streamlining your restaurant operations and staying at the forefront of technological trends are your goals, then read keep reading:
1. Mobile Apps
The great benefit of mobile apps is that they increase customer engagement and also the likelihood of customers returning. Domino’s Pizza and Taco Bell have invested heavily in their mobile apps – which are a means for customers to place orders and pay with no fuss. Customer’s enjoy the convenience of ordering off their phone. So much so that digital restaurant orders have grown 23% annually since 2013, and are expected to triple in volume by 2020.
2. Self-ordering kiosks
Another way to automate your restaurant operations is by investing in self-ordering kiosks. Your labor costs will be significantly reduced, order speed will be increased, and fewer mistakes will be made. Most prominently, McDonalds started rolling out self-ordering kiosks at its US locations in 2015, and the chain hasn't looked back since. By 2020, most of its 14,000 locations will have kiosks installed. BTIG analyst Peter Saleh writes that “McDonald's shift to kiosks and mobile ordering could help the chain win back nearly $2.7 billion in lost sales”. When it comes to self-ordering, research shows that consumers enjoy the convenience, the efficiency, and the accuracy. Research by Retail Wire found that 26% of people under 34 want to be able to pay for food and drinks using mobile devices or at self-service kiosks.Read More